Newcastle Knights. Sacred Ground.

Coming off the back of one the darkest periods in the club’s history, we were set the toughest of challenges – reignite passion for the team and drive memberships for the new season.

To find our solution, we looked no further than the Knights’ home stadium.

At this ground, buried beneath the surface, are 30 years of glory, hardships, hopes and dreams, unforgettable stories and moments that have shaped the club.

So to launch the membership drive, we gave supporters the chance to be part of history and get behind their team like never before… by offering them their own patch of hallowed turf at the Knights home stadium.